Campaign
/
Photography
/
Graphic Design
VECTIV 2
(
11
)

/ About the project
A trail run starts from the ground up—with the shoes. As the key to comfort, stability, and speed, they can make or break any run. For The North Face’s top race-day shoe, the Summit VECTIV Pro, we set out to highlight its traction, speed, and technical capability on rugged terrain. We paired this with an elevated studio shoot to capture bold details and stylized silhouettes.
/ Credits
Project:
VECTIV 2.0
Creative Director:
Angelo Colletti
Art Director:
Brian Kronberg (me)
Producer:
Katy Danenberg
Copywriter:
Rachel Jorgensen
Photographer:
Any Earl (studio + location)
Agency:
N/A
/ Year
2024
OTHER
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